What is the BEx Blueprint?
The BEx Blueprint© is the "Business Experience Blueprint" from Browserweb. Over the many years and projects we've conducted, this is the strategy that will define your digital business model and structure the website for success.
REVIEW
The initial fact-finding audit where we gather the business data and ask questions.
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PLAN
With data in hand, we now need to plan and present our client with a dynamic digital plan.
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STRATEGIZE
A more in-depth analysis of experiences and UX design / workflow . From this information we can develop the BEx strategy.
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VISUALIZE
From ideation to creation, we can now start designing visual aids, storyboard and mockups.
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DEVELOP
From PSD's to HTML to CMS. The project goes from design to life and on approval, pushed live to the world wide web.
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PROMOTE
With the new website now live, the next step is to promote the website to new potential customers using the various channels outlined.
VIEW PLANS
*This is the complete BEx Blueprint© for business. However, there are instances, for example, sprint design and testing, which will apply to certain companies, e.g. those in the startup vertical and similar.
Brand Promise | Brand Persona | Brand Perception | Brand Expectation | Brand Elements
Customer Engagement,
Conversions and Sales.
key “micro-moments” to consider
when designing a customer journey.
know, go, do, buy.